Field of Teaching: »Photodesign«
How can visual stories be told? The “Photography Design” program combines creative and technical aspects with scientific insights and inspires students to harness the potential of image creation to translate creative visions into expressive images, thereby developing forward-looking design solutions. The focus is on the critical examination of image content and aesthetics, as well as the creation and use of images as a means of media communication. The integration of and co-creative collaboration with generative artificial intelligence is a central element of the program.